Management consulting
Top-tier strategy. Without the 200-page deck.
Senior expertise, stripped back to what your situation needs: the decisions, models and tools that drive execution and improve your P&L.
The EVG difference
Big-firm thinking, stripped back to what moves your P&L
What you get
- Senior expertise doing the work, from the first meeting to the last.
- Only the analysis the decision needs, and nothing for its own sake.
- Working models and tools your team can run after we leave.
- Results directly measurable in the P&L.
What we leave out
- Generic frameworks and off-the-shelf approaches that don’t fit your business.
- Two-hundred-page decks that sit on a shelf.
- Months of analysis before anything changes.
- Recommendations with no owner and no path to execution.
Focused on Australia, New Zealand and South-East Asia, with clients worldwide.
Reimagine for growth.
Where we help
Start from the problem in front of you
Grow revenue from the customers you already have
Needs-based segmentation, customer value management and retention that turn your base into growth.
Price and package for margin
Pricing, product tiers and bundles built on what customers value and what each product really earns.
Make a big investment decision with confidence
Market, customer and competitor evidence, and business plans stress-tested before you commit.
Data, AI and operating model
Get AI out of pilot and into the P&L, and transform your operating model to meet your market for growth
Prioritise use cases against the decisions that matter, capture expert judgement in repeatable workflows, and track benefits against the investment case as adoption scales.
Fix go-to-market execution
Channels, salesforce effectiveness and partners aligned to the customers worth winning.
Our method
Needs-based segmentation, turned into decisions
AI and machine-learning models group customers by what they value and how they behave, not by demographics alone. Each segment then drives a concrete commercial choice, worked through with your team at the whiteboard, not in a slide deck.
Your customer data
Behaviour, usage, products held, value and tenure
AI / ML models
Needs-based segments that explain why customers buy, stay or leave
Decisions that move the P&L
Diagnose
Facts fast: data audit, segments and the drivers behind them.
Pilot
Test with real customers and holdout groups, so results are measured.
Scale
Automate what works, with AI where it helps, and track the benefits.
A clear path to results.
Published in Omdia
Our view on agentic AI in APAC
Ainkaran wrote Omdia’s 2025 series on agentic AI in Asia-Pacific. The same thinking drives the AI and automation-led transformations he leads for clients.
“If GenAI was the spark, agentic AI is the engine.”
“The winners won’t be the ones with the most pilots — they’ll be the ones who ship revenue.”
“You can’t unlock business value without first unlocking leadership conviction.”
Led by the founder, backed by specialists
Ainkaran Krishnarajah
More than 25 years across telecommunications, media and technology, at Optus, Telstra Media, Booz & Company and Ericsson. Ainkaran uses AI and machine-learning models for needs-based segmentation and leads every EVG engagement.
Every engagement brings in senior specialists from our network as the work needs them.